Friday, May 23, 2014

GM recalls 500 new pickups, SUVs over airbags

General Motors announced on Friday that it is recalling about 500 of its redesigned full-size pickups and SUVs from the 2014 and 2015 model years because a supplier provided a potentially faulty part in the control module for the trucks' airbags.

If you are keeping score, this is GM's 7th recall this week and 30th since Jan. 1. The 2014 recalls so far cover about 13.79 million vehicles in the U.S.

The company said that the 500 trucks -- which it has determined have not yet been shipped from their plants or are still on dealer lots -- cannot be sold until the repairs are made. But it said that the so-called "stop-sale" order applies only to this specific group of vehicles and that no other similar vehicles are affected.

That's good news for dealers, going into the Memorial Day selling weekend.

GM spokesman Alan Adler said, "The announcement of this recall demonstrates GM's commitment to quickly identifying recall conditions to minimize the impact on customers."

The recall comes a day after GM announced that global product chief Mark Reuss will lead a new team of five executives charged with determining when and if the GM should recall vehicles -- moving that responsibility unequivocally into the top executive ranks.

The creation of the Reuss team is meant to accelerate GM's response to safety problems and improve communication with customers and government regulators. It's the latest in a series of organizational changes since February when the first of several recalls was issued for defective ignition switches now tied to 13 deaths.

Jeff Boyer, GM's recently appointed global safety chief, said in an interview Thursday that GM's expanded team of 55 product investigators is reexamining existing defect data and also sifting through other sources, such as social media to spot potential issues being talked about online by customers and others.

Reuss told Barclays analyst Brian Johnson on Thursday that the flurry of recall announcements resulting from this reexam! ination effort might continue through mid-summer.

Contributing: Nathan Bomey, Detroit Free Press

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